COMMERCIAL MANIAC

Well, I have come to realize that there are a few commercials that my 2 toddlers stop to watch each time they come on.

One of these is a KIA promotional ad. In it, the Kia employees are at a showroom helping customers buy their vehicle. They run all over the place like the Von Trapp family singing "So Long, Farewell." You remember that song, don't you? It is from 'The Sound of Music'. I am convinced that my children only like the commercial because of the song. That's good enough for any advertiser, I guess. Unfortunately for Kia, my children cannot buy their vehicles at this time and I am not in the market for a Kia, either.

Unlike my children, adults seem to dislike the commercial - sorry Kia! Try firing your ad department. In fact, I discovered a fellow blogger with an 'ode' to the commercial here and here. More grown people complain about the commercial here. There seems to be a consensus that people do not like this commercial (except for children, of course). Maybe that was the goal. To brainwash kids into recognizing the Kia symbol and create a positive memory, at an early age, which can then translate into higher sales in the future. Genius!!!! Just hope that by the time those 'future consumers' grow up, they won't want a flashy BMW, Mercedes Benz or whatever car is being paraded up and down in the latest rap video.